Nikewomen Holiday '04, Spring '05

I came onto the Nikewomen project just as it was transitioning from being Nike Goddess. A new brand, new possibilities. Our site redesign for Holiday 2004 included and interactive workout video, a first for this Nike brand. Users could watch the video in slow motion to learn the moves, find out where similar classes were offered locally, get outfitted in the latest gear, and download a music mix.